Dealership Consulting Case Studies

Modern Automotive Solutions Case Stuies

Find out more about how our automotive consulting has helped car dealers sell more cars, improve process and have a more enjoyable place to work.

  • The true cost of mishandled service calls

    The True Cost of Mishandled Service Calls

    While Dealer Principals obsess over missed sales calls, the service drive is quietly bleeding out from the exact same problem. Your service department is the engine of your dealership's profitability, carrying the weight of your fixed absorption. When a service advisor fumbles a phone call it does more than just lose a single repair order.…

    Steve Howell

    3 minutes
  • The anatomy of a failed service call

    The Anatomy of a Failed Service Call

    The Scenario: A customer, Sarah, calls the dealership service department on a Tuesday morning. Her brakes have been grinding, and she wants to know how much a brake job costs for her 2020 Honda Pilot. The call is routed to a Service Advisor, Tom, who is currently multi-tasking at his podium. The Interaction Tom (Service…

    Steve Howell

    4 minutes
  • The anatomy of a failed sales phone up

    The Anatomy of a Failed Sales Phone Up

    The Scenario: A customer, Mark, submits an internet lead on a specific used 2023 Chevrolet Tahoe. Ten minutes later, rather than waiting for an email response, Mark calls the dealership directly. He is routed to a floor salesperson, David, who is sitting at his desk. The Interaction David (Salesperson): "Thanks for calling XYZ Motors, this…

    Steve Howell

    4 minutes
  • The true cost of a failed sales call

    The True Cost of Failed Sales Calls

    Dealers spend tens of thousands of dollars every month on third-party lead providers, paid search, and aggressive marketing campaigns just to make the phone ring. Yet, the moment an untrained salesperson picks up that phone, the ROI of that marketing spend is completely at their mercy. When a sales call fails like David’s interaction in…

    Steve Howell

    3 minutes